Digital communications and storytelling for start-ups and small businesses
Bailey & Reilly helps founders and small teams build clarity, confidence and connection through story-led marketing. We combine communications strategy, PR, and content creation to help you launch, grow and show up consistently online.
Our services are flexible. From one-off project support to ongoing communications partnerships and everything in between.
1. Launch Communications & Strategy
For start-ups ready to make a strong first impression.
We’ll work together to define your message, plan your launch and create communications that build buzz and credibility from day one.
What’s included:
- Discovery session and messaging framework
- Launch communications plan (PR, content, social)
- Key messaging and tone of voice guide
- Press release and founder Q&A
- Launch timeline and rollout checklist
Perfect for: new start-ups, rebrands or product launches.
Price: £650 – £950 (depending on scope and press activity)
2. Digital Storytelling & Content Creation
Ongoing or project-based support to help your brand sound and look consistent everywhere it appears.
What’s included:
- Content calendar and strategy
- Website and blog copywriting
- Social media captions and visuals
- Email marketing content and scheduling support
- Monthly performance insights and recommendations
Perfect for: founders who want to stay visible online without the overwhelm.
Price: from £400/month (retainer) or £250 one-off content project
3. Social Media Management & Strategy
Build a digital presence that’s simple, sustainable and aligned with your brand goals.
What’s included:
- Social media audit and tone alignment
- Platform-specific strategy (Instagram, LinkedIn, TikTok, Facebook, Pinterest etc)
- Content creation and scheduling support
- Analytics tracking and optimisation guidance
- Optional 1:1 social media skills training for founders
Perfect for: small businesses who want clarity, consistency and a clear online rhythm.
Price: from £350/month (content strategy & scheduling)
Optional founder training session: £150
4. PR & Media Support
Get your story noticed for the right reasons. We’ll help you find your newsworthy angles, craft press-ready stories and connect with the right journalists.
What’s included:
- PR strategy session and media list
- Press release writing and distribution
- Media Q&A prep and interview support
- Optional thought leadership and guest article writing
- Optional media training for live interviews and filming
Perfect for: start-ups seeking credibility, visibility and positive coverage.
Price: £500 – £900/project or bespoke quote for ongoing PR campaigns
5. Recruitment Branding & Communications
Attract the right people by communicating your culture, purpose and personality clearly.
We’ll help you create recruitment assets and messaging that save time, improve candidate quality and showcase what makes your business great to work for.
What’s included:
- Employer brand voice and tone development
- Job description and advert writing
- Recruitment campaign content (email, web, social)
- Internal communications templates (offers, onboarding)
- Optional hiring strategy session
Perfect for: small businesses ready to grow their team with clarity and confidence.
Price: from £450/project or bespoke quote for multi-role campaigns
6. Automation & Workflow Support
Simplify your day-to-day communication so you can focus on strategy, not admin.
We’ll design automated systems for tasks like lead responses, social scheduling and client onboarding that save time and keep your tone of voice consistent.
What’s included:
- Review of current communications and admin workflows
- Creation of templates, email sequences or automation tools (Mailchimp, Notion, Zapier, etc.)
- Optional training on maintaining and updating systems
- Integration support for social media and email tools
Perfect for: founders who want to work smarter, not harder, and keep their brand voice intact even when automating.
Price: from £400/project or £250 for a workflow setup session
7. Brand Story & Messaging Refresh
When your business has evolved but your brand voice hasn’t caught up, this is for you.
What’s included:
- Brand audit and messaging workshop
- Updated brand story, key messages and tone of voice guide
- Revised website and bio copy
- Reintroduction content plan (email, blog, social)
Perfect for: small businesses in growth, pivot or relaunch phases.
Price: £600 – £800
8. Communications Consultancy (Ongoing Support)
For founders who want a consistent communications partner, part strategist, part creative sounding board.
What’s included:
- Monthly 1:1 strategy calls
- Campaign planning and review
- Ad-hoc copy, PR or content support
- Priority access and flexible hours
Perfect for: business owners who want to stay hands-on but value strategic guidance.
Price: from £450/month (3-month minimum retainer)
Pricing Overview
| Service | Typical Duration | Price Range | Suitable For |
|---|
| Launch Communications & Strategy | 4–6 weeks | £650–£950 | New start-ups, rebrands or product launches |
| Digital Storytelling & Content Creation | Ongoing or project | £250–£400/month | Founders building consistency across platforms |
| Social Media Management & Strategy | Ongoing | from £350/month | Start-ups wanting visibility and a clear online rhythm |
| PR & Media Support | Project or retainer | £500–£900 | Businesses seeking credibility and press coverage |
| Recruitment Branding & Communications | 3–4 weeks | £450–£700 | Growing teams and start-ups hiring their first staff |
| Automation & Workflow Support | 2–3 weeks | £250–£400 | Founders streamlining admin and communication tasks |
| Brand Story & Messaging Refresh | 3–4 weeks | £600–£800 | Small businesses in growth, pivot or relaunch phases |
| Education & Outreach Workshops | 90 minutes | from £250/session | Schools, colleges, and youth organisations |
| Communications Consultancy (Ongoing Support) | Monthly retainer | from £450/month | Founders needing ongoing creative and strategic support |
How It Works
- Discovery call – a short, free chat to understand your goals and challenges.
- Proposal – a clear plan outlining approach, deliverables and timeline.
- Delivery – transparent communication and deadlines you can rely on.
- Review – optional monthly check-ins to refine and build momentum.
If you’re ready to get started, email kate@baileyandreilly.com or use the contact form below to tell us about your business.
Why We’re Transparent About Pricing
We know that when you’re starting or growing a business, every decision comes with a budget attached. That’s why Bailey & Reilly is upfront about pricing.
No hidden costs, no surprise invoices, and no confusing packages.
Transparency builds trust, and we believe you deserve to know exactly what you’re investing in. Each project or retainer is priced to reflect the time, strategy and creative input involved, with clear deliverables and agreed timelines.
Whether you’re booking a one-off launch campaign or ongoing communications support, you’ll always know what to expect so you can plan confidently and focus on running your business.